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Morning Jolt: Disney Enters a Crisis of Its Own Making

On the menu today: The Wall Street Journal reports that "Disney World Hasn't Felt This Empty in Years." No doubt some on the Right will reflexively cite this as another example of "get woke, go broke," and perhaps the perception that Disney is now a powerful force for the cultural Left is spurring some conservative families to stay away. But it's as likely that the exorbitant admission prices to the parks — which has risen considerably faster than the rate of inflation over the past four decades — are having a comparable or larger deterrent effect. Disney's recent Star Wars-themed "Galactic Starcruiser" attraction apparently wildly overestimated how many parents were willing to spend thousands of dollars to have their kids hang around aliens and droids for two nights. Disney's theme-park business has quietly and subtly become a luxury brand, and there's likely a connection between Disney's decision to cater to a smaller, wealthier, more elite customer base and its drift into more ideologically charged entertainment content. The Disney theme parks just aren't as interested in attracting middle-class America to come through the doors — which creates a de ...

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WITH JIM GERAGHTY July 11 2023
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WITH JIM GERAGHTY July 11 2023
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Disney Enters a Crisis of Its Own Making

On the menu today: The Wall Street Journal reports that "Disney World Hasn't Felt This Empty in Years." No doubt some on the Right will reflexively cite this as another example of "get woke, go broke," and perhaps the perception that Disney is now a powerful force for the cultural Left is spurring some conservative families to stay away. But it's as likely that the exorbitant admission prices to the parks — which has risen considerably faster than the rate of inflation over the past four decades — are having a comparable or larger deterrent effect. Disney's recent Star Wars-themed "Galactic Starcruiser" attraction apparently wildly overestimated how many parents were willing to spend thousands of dollars to have their kids hang around aliens and droids for two nights. Disney's theme-park business has quietly and subtly become a luxury brand, and there's likely a connection between Disney's decision to cater to a smaller, wealthier, more elite customer base and its drift into more ideologically charged entertainment content. The Disney theme parks just aren't as interested in attracting middle-class America to come through the doors — which creates a de ...   READ MORE

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Morning Jolt: Disney Enters a Crisis of Its Own Making Morning Jolt: Disney Enters a Crisis of Its Own Making Reviewed by Diogenes on July 11, 2023 Rating: 5

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