Gun Control Slips Off The Front Pages

Enten reviews the data:

Using the site NewsBank, we know that in the month following Newtown the number of news stories thatcontained the phrase "gun control" was 23,712. The month after that, the number was 24,244. That was up from just 1,266 in the month prior to the Newtown shooting. Clearly, Newtown was "different".
The problem is that the media ended up switching gears. In this 24-hour news cycle, it was only a matter of time before there was something new happening. Check out how the number of news stories dropped off since the second month after Newtown.
In the three months following the first two, the number of news stories dropped by half. Then the bottom fell out, and the number of news stories referencing gun control since that point has never climbed above 5,000. Last month, the number hit its post-Newtown low of 2,001. Don't be surprised if that falls even further as Newtown fades even further into memory, and the holiday season begins in earnest.
Without the media, the public polling trend is quite unlikely to be reversed. The percentage of people who don't want stronger gun control will outnumber those who do.